Steal the Show: Trade show Booth & Marketing Materials That Attract Attention

Trade shows are a prime opportunity to showcase your brand, generate leads, and connect with industry professionals. But how do you make yours stand out with hundreds of booths competing for attention?

 

Custom Booth Designs That Draw a Crowd

Your booth is the first thing attendees see—make it count. A well-designed booth should be visually appealing, easy to navigate, and tell your brand’s story at a glance.

  • Complete booth design From floor plan to final designs, we’ll layout your entire space.

  • Tension Fabric Displays & LED Lightboxes – Modern, sleek, and highly visible.

  • Modular & Pop-Up Booths – Versatile setups for different trade show spaces.

  • Branded Backdrops & Brand Walls – Professional and consistent branding to be remembered.

Video is an Absolute Must

Adding digital screens, product demos, or interactive displays can keep visitors in your booth longer and boost engagement.

  • Reuse exisiting content and loop on a reel to keep it budget friendly.

  • Use photography with motion graphics for additional excitement with lower video costs.

  • Shoot live footage at your events for future content use.

  • STEAL THE SHOW PRO TIP: Have a videographer follow you around the show – watch the heads turn.

High-Quality Print & Digital Marketing Materials

Your booth draws them in—now give them something to remember you by. We design and produce branded marketing materials that keep your business top of mind long after the event.

  • Banners & Posters – Bold, high-resolution graphics that communicate your value quickly.

  • Brochures & Flyers – Professionally designed takeaways that highlight your products and services.

  • Business Cards & QR Code Displays – Easy ways for attendees to connect with you digitally.

Content Creation to Extend Your Reach

Your trade show presence doesn’t end at the booth—engaging photos, videos, and social media content can expand your impact before, during, and after the event.

  • Pre-Show Hype: Short teaser videos, blog posts, or social media announcements to drive booth traffic.

  • On-Site Content: Live updates, interviews, or behind-the-scenes footage to boost engagement.

  • Post-Show Follow-Ups: Recap videos, testimonials, and blog posts to nurture leads after the event.

Chicago (Midwest) or Raleigh (East Coast) based? We offer local content creation services so you can get customized materials designed, produced, and ready before your event.

Take Your Trade Show Presence to the Next Level

From branded displays to marketing materials and content creation, Path Creative helps businesses in Chicago, Raleigh, and around the globe create trade show assets that leave a lasting impression.

Need a custom booth design or content for your next event? We’ll help you steal the show.

 

2025 Trade Shows We're Attending – Contact us to capture custom content of your—or your clients—booth.

National Restaurant Association Show

  • Dates: May 17–20, 2025​

  • Location: McCormick Place, Chicago, IL​

Sweets & Snacks Expo

  • Dates: May 13–15, 2025

  • Location: Indianapolis, IN

VinItaly USA

  • Dates: October 5–6, 2025

  • Location: Navy Pier, Chicago, IL​

 

Trade shows and retail spaces


Trade show video reel


Trade show video reel


Print collateral and content by Path Creative

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